000 01910nam a2200469 i 4500
001 ebr11043800
003 CaPaEBR
007 cr cn|||||||||
008 150508t20152015njua o 001 0 eng d
020 _z9781118981146
020 _a9781118982525 (e-book)
020 _z9781118982532 (ePub)
040 _aCaPaEBR
_beng
_erda
_epn
_cCaPaEBR
050 1 4 _aHF5415.332.Y66
_b.B758 2015eb
082 0 4 _a658.8343
_223
100 1 _aBritton, Matthew,
_eauthor.
245 1 0 _aYouthnation :
_bbuilding remarkable brands in a youth-driven culture /
_cMatthew Britton ; foreword by Antonio Lucio.
264 1 _aHoboken, New Jersey :
_bWiley,
_c2015.
264 4 _c�2015
300 _a1 online resource (321 pages) :
_billustrations
336 _atext
_2rdacontent
337 _acomputer
_2rdamedia
338 _aonline resource
_2rdacarrier
500 _aIncludes index.
588 _aDescription based on online resource; title from PDF title page (ebrary, viewed May 8, 2015).
590 _aElectronic reproduction. Palo Alto, Calif. : ebrary, 2015. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
650 0 _aYoung adult consumers.
650 0 _aMarketing.
650 0 _aAdvertising.
650 0 _aTarget marketing.
650 0 _aYoung adults
_xAttitudes.
650 0 _aYoung adults
_xConduct of life.
655 0 _aElectronic books.
700 1 _aLucio, Antonio,
_eauthor of introduction, etc.
730 0 _aThomas books.
776 0 8 _iPrint version:
_aBritton, Matthew.
_tYouthnation : building remarkable brands in a youth-driven culture.
_dHoboken, New Jersey : Wiley, c2015
_hxxv, 292 pages
_z9781118981146
797 2 _aebrary.
856 4 0 _uhttp://site.ebrary.com/lib/kliuc/Doc?id=11043800
_zAn electronic book accessible through the World Wide Web; click to view
942 _2lcc
_cEBK
942 _2lcc
_cEBK
999 _c240934
_d240934