000 | 01392nam a22003494a 4500 | ||
---|---|---|---|
001 | ebr10227420 | ||
003 | CaPaEBR | ||
007 | cr cn||||||||| | ||
008 | 020313s2003 njua sb 001 0 eng | ||
010 | _z 2002021630 | ||
020 | _z0805842020 (alk. paper) | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
035 | _a(OCoLC)52615607 | ||
050 | 1 | 4 |
_aBF367 _b.P464 2003eb |
082 | 0 | 4 |
_a153.8/52 _221 |
245 | 0 | 0 |
_aPersuasive imagery _h[electronic resource] : _ba consumer response perspective / _cedited by Linda M. Scott, Rajeev Batra. |
260 |
_aMahwah, N.J. : _bLawrence Erlbaum Associates, _c2003. |
||
300 |
_axxi, 436 p. : _bill. (some col.). |
||
490 | 1 | _aAdvertising and consumer psychology | |
504 | _aIncludes bibliographical references and indexes. | ||
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2013. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
650 | 0 | _aImagery (Psychology) | |
650 | 0 | _aPersuasion (Psychology) | |
650 | 0 |
_aAdvertising _xPsychological aspects. |
|
655 | 7 |
_aElectronic books. _2local |
|
700 | 1 | _aScott, Linda M. | |
700 | 1 | _aBatra, Rajeev. | |
710 | 2 | _aebrary, Inc. | |
830 | 0 | _aAdvertising and consumer psychology. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10227420 _zAn electronic book accessible through the World Wide Web; click to view |
942 |
_2lcc _cEBK |
||
999 |
_c256750 _d256750 |