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001 | EBC1108523 | ||
003 | MiAaPQ | ||
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008 | 130117r20131991enka sb 001 0 eng d | ||
020 | _z9780415657693 | ||
020 | _z9780203076613 (e-book) | ||
035 | _a(MiAaPQ)EBC1108523 | ||
035 | _a(Au-PeEL)EBL1108523 | ||
035 | _a(CaPaEBR)ebr10643547 | ||
035 | _a(CaONFJC)MIL425434 | ||
035 | _a(OCoLC)823719124 | ||
040 |
_aMiAaPQ _cMiAaPQ _dMiAaPQ |
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050 | 4 |
_aHF1416 _b.P47 2013 |
|
082 | 0 | 4 |
_a658.84 _223 |
245 | 0 | 0 |
_aPerspectives on international marketing-- re-issued _h[electronic resource] / _cedited by Stanley J. Paliwoda. |
260 |
_aLondon : _bRoutledge, _c2013. |
||
300 |
_axi, 374 p. : _bill. |
||
490 | 0 |
_aRoutledge library editions. International business ; _vv. 29 |
|
500 | _aFirst published in 1991 as "New perspectives on international marketing". | ||
504 | _aIncludes bibliographical references and index. | ||
505 | 0 | _apt. I. Challenging the international marketing literature -- pt. II. Marketing to China and Japan : research findings -- pt. III. Empirical studies of international marketing that are industry-specific. | |
533 | _aElectronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries. | ||
650 | 0 |
_aExport marketing _vCase studies. |
|
650 | 0 |
_aMarketing _zChina _vCase studies. |
|
650 | 0 |
_aMarketing _zJapan _vCase studies. |
|
650 | 0 |
_aInternational business enterprises _vCase studies. |
|
655 | 4 | _aElectronic books. | |
700 | 1 | _aPaliwoda, Stanley J. | |
710 | 2 | _aProQuest (Firm) | |
856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=1108523 _zClick to View |
942 |
_2lcc _cEBK |
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_c298350 _d298350 |