000 | 01278nam a2200349 a 4500 | ||
---|---|---|---|
001 | ebr10233188 | ||
003 | CaPaEBR | ||
007 | cr cn||||||||| | ||
008 | 071227s2008 nju s 001 0 eng | ||
010 | _z 2007052407 | ||
015 |
_aGBA847894 _2bnb |
||
016 | 7 |
_z014566754 _2Uk |
|
020 | _z9780470237915 (cloth) | ||
020 | _z0470237910 (cloth) | ||
040 |
_aCaPaEBR _cCaPaEBR |
||
035 | _a(OCoLC)646752192 | ||
050 | 1 | 4 |
_aHF5415 _b.H449 2008eb |
082 | 0 | 4 |
_a658.8 _222 |
100 | 1 |
_aHeyman, Jay H., _d1939- |
|
245 | 1 | 0 |
_aAll you need is a good idea! _h[electronic resource] : _bhow to create marketing messages that actually get results / _cJay H. Heyman. |
260 |
_aHoboken, N.J. : _bWiley, _cc2008. |
||
300 |
_axxix, 236 p. ; _c24 cm. |
||
500 | _aIncludes index. | ||
533 |
_aElectronic reproduction. _bPalo Alto, Calif. : _cebrary, _d2009. _nAvailable via World Wide Web. _nAccess may be limited to ebrary affiliated libraries. |
||
650 | 0 | _aMarketing. | |
650 | 0 | _aAdvertising. | |
650 | 0 | _aSmall business marketing. | |
655 | 7 |
_aElectronic books. _2local |
|
710 | 2 | _aebrary, Inc. | |
856 | 4 | 0 |
_uhttp://site.ebrary.com/lib/kliuc/Doc?id=10233188 _zAn electronic book accessible through the World Wide Web; click to view |
999 |
_c44367 _d44367 |