000 | 00556nam a22001937a 4500 | ||
---|---|---|---|
001 | ko1356337361 | ||
003 | MY-KjKLI | ||
005 | 20121224163701.0 | ||
008 | 121224t xxu||||| |||| 00| 0 eng d | ||
020 | _a 9781578518043 | ||
040 |
_aMY-KjKLI _beng _cMY-KjKLI |
||
050 | _aHF5415.13 .H38 2001 | ||
942 |
_2lcc _cPBK |
||
100 |
_aHarvard business review. _92439 |
||
245 | _aHarvard business review on marketing. | ||
260 |
_aBoston : _b Harvard Business School Press, _c2001. |
||
300 |
_a182 p. : _b ill. ; _c21 cm. |
||
650 |
_aMarketing. _984 |
||
999 |
_c86711 _d86711 |