000 | 00917nam a22002777a 4500 | ||
---|---|---|---|
001 | ko1392712154 | ||
003 | MY-KjKLI | ||
005 | 20140218163044.0 | ||
008 | 131203s2008 nyu b 001 0 eng d | ||
020 | _a9780415430357 (pbk. : alk. paper) | ||
040 |
_aMY-KjKLI _cMY-KjKLI _beng |
||
050 | 0 |
_aHF6146.I58 _bS68 2007 |
|
942 |
_2lcc _cPBK |
||
100 | 1 | _aSpurgeon, Christina. | |
245 | 1 | 0 |
_aAdvertising and new media / _cChristina Spurgeon. |
260 |
_aNew York, NY : _bRoutledge, _c2008. |
||
300 |
_a135 p. ; _c24 cm. |
||
504 | _aIncludes bibliographical references (p. [115]-129) and index. | ||
526 | 0 | _aFACE | |
650 | 0 |
_aInternet advertising. _97072 |
|
650 | 0 |
_aAdvertising. _9443 |
|
650 | 0 |
_aAdvertising _xSocial aspects. |
|
650 | 0 |
_aMass media. _9653 |
|
650 | 0 |
_aMass media and business. _9655 |
|
856 | 4 | 1 |
_3Table of contents only _uhttp://www.loc.gov/catdir/toc/ecip0718/2007020168.html |
999 |
_c88824 _d88824 |