| 000 | 00743nam a22002537a 4500 | ||
|---|---|---|---|
| 001 | ko1390814203 | ||
| 003 | MY-KjKLI | ||
| 005 | 20160210094555.0 | ||
| 008 | 131129s2014 xxu|||| |||| 001 0 eng d | ||
| 020 | _a9780133084047 | ||
| 040 |
_aMY-KjKLI _beng _cMY-KjKLI |
||
| 050 | 0 |
_aHF5415 _b.K636 2014 |
|
| 942 |
_2lcc _cPBK |
||
| 100 | 1 |
_aKotler, Philip. _9117 |
|
| 245 | 1 | 0 |
_aPrinciples of marketing / _cPhilip Kotler, Gary Armstrong. |
| 250 | _a15th ed. | ||
| 260 |
_aUpper Saddle, N.J. : _bPearson, _cc2014. |
||
| 300 |
_axxii, 695 p. : _bcol. ill. ; _c30 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 526 | 0 | _cBBM202 | |
| 526 | 0 | _cDLS301 | |
| 650 | 0 |
_aMarketing. _984 |
|
| 700 | 1 |
_aArmstrong, Gary _q(Gary M.) |
|
| 999 |
_c89471 _d89471 |
||