| 000 | 00614nam a22002172a 4500 | ||
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| 001 | pr1000012951 | ||
| 003 | MY-KjKLI | ||
| 005 | 20110601095444.0 | ||
| 008 | 110308s2002 xx |||||||||||||| ||zxx | ||
| 020 | _a0324113803 | ||
| 040 |
_aMY-KjKLI _beng _cMY-KjKLI |
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| 050 | 0 | _aHF5821.O35(R) | |
| 100 | 1 | _aO'Guinn, Thomas C. | |
| 245 | 1 | 0 | _aAdvertising and integrated brand promotion. |
| 250 | _a3rd ed. | ||
| 260 |
_aOhio : _bThomson, _c2002. |
||
| 300 |
_aindex. ; _ccm. |
||
| 650 | 0 | _aAdvertising Media Planning. | |
| 999 |
_c9619 _d9619 |
||