Kotler, Philip.
Principles of marketing / Philip Kotler, Gary Armstrong. - 14th ed., global ed. - Boston : Pearson Prentice Hall, 2012. - xxiv, 613, [97] p. : col. ill. ; 29 cm.
Includes bibliographical references and index.
027375243X 9780273752431
2010052017
Marketing.
HF5415 / .K636 2012
Principles of marketing / Philip Kotler, Gary Armstrong. - 14th ed., global ed. - Boston : Pearson Prentice Hall, 2012. - xxiv, 613, [97] p. : col. ill. ; 29 cm.
Includes bibliographical references and index.
027375243X 9780273752431
2010052017
Marketing.
HF5415 / .K636 2012