Ross, Alan M.
Beyond world class building character, relationships and profits / [electronic resource] : Alan M. Ross, with Cecil Murphey. - Chicago, IL : Dearborn Trade Pub., c2002. - ix, 228 p. ; 24 cm.
A business parable -- Becoming a beyond world class company -- Strategy toward beyond world class -- Building covenantal relationships -- Seeing the customers' future: four power questions -- Covenanting with customers: five significant questions -- Beyond marketing 101: continuous solutions development -- The model of a solution -- Covenanting with employees -- Building a character culture -- Culture character: humility -- Culture character: sponsoring champions -- Culture character: integrity and modeling -- Culture character: fairness and caring -- An uncommon passion.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Corporate culture.
Customer relations.
Human capital.
Success in business.
Electronic books.
HF5415.5 / .R67 2002eb
658.8/12
Beyond world class building character, relationships and profits / [electronic resource] : Alan M. Ross, with Cecil Murphey. - Chicago, IL : Dearborn Trade Pub., c2002. - ix, 228 p. ; 24 cm.
A business parable -- Becoming a beyond world class company -- Strategy toward beyond world class -- Building covenantal relationships -- Seeing the customers' future: four power questions -- Covenanting with customers: five significant questions -- Beyond marketing 101: continuous solutions development -- The model of a solution -- Covenanting with employees -- Building a character culture -- Culture character: humility -- Culture character: sponsoring champions -- Culture character: integrity and modeling -- Culture character: fairness and caring -- An uncommon passion.
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2011.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Corporate culture.
Customer relations.
Human capital.
Success in business.
Electronic books.
HF5415.5 / .R67 2002eb
658.8/12