Kureemun, Baboo,
Your customers' perception of quality : what it means to your bottom line and how to control it / Baboo Kureemun, Robert Fantina. - 1 online resource (216 pages) : illustrations
Includes bibliographical references.
9781439891230 (e-book)
Quality of products--Public opinion.
Consumers--Attitudes.
Electronic books.
HF5415.157 / .K874 2011
658.4/013
Your customers' perception of quality : what it means to your bottom line and how to control it / Baboo Kureemun, Robert Fantina. - 1 online resource (216 pages) : illustrations
Includes bibliographical references.
9781439891230 (e-book)
Quality of products--Public opinion.
Consumers--Attitudes.
Electronic books.
HF5415.157 / .K874 2011
658.4/013