Helmus, Todd C.
Enlisting Madison Avenue the marketing approach to earning popular support in theaters of operation / [electronic resource] : Todd C. Helmus, Christopher Paul, Russell W. Glenn. - Santa Monica, CA : RAND Corporation, 2007. - xxvii, 211 p. : ill. ; 23 cm.
Includes bibliographical references (p. 189-211).
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Military art and science.
War--Protection of civilians.
Electronic books.
U27 / .H45 2007eb
355.4
Enlisting Madison Avenue the marketing approach to earning popular support in theaters of operation / [electronic resource] : Todd C. Helmus, Christopher Paul, Russell W. Glenn. - Santa Monica, CA : RAND Corporation, 2007. - xxvii, 211 p. : ill. ; 23 cm.
Includes bibliographical references (p. 189-211).
Electronic reproduction.
Palo Alto, Calif. :
ebrary,
2009.
Available via World Wide Web.
Access may be limited to ebrary affiliated libraries.
Military art and science.
War--Protection of civilians.
Electronic books.
U27 / .H45 2007eb
355.4