Hulbert, James M.
Total integrated marketing : breaking the bounds of the function / James M. Hulbert. - London : Kogan Page, 2005. - xii, 356 p. ; 23 cm.
Includes index.
074944455X 9780749444556
HF5415 H912
Total integrated marketing : breaking the bounds of the function / James M. Hulbert. - London : Kogan Page, 2005. - xii, 356 p. ; 23 cm.
Includes index.
074944455X 9780749444556
HF5415 H912