IUKL Library

A Short course in international marketing blunders (Record no. 281707)

000 -LEADER
fixed length control field 01460nam a2200373Ia 4500
001 - CONTROL NUMBER
control field EBC3051621
003 - CONTROL NUMBER IDENTIFIER
control field MiAaPQ
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 010523s2002 cau sb 000 0 eng d
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC3051621
System control number (Au-PeEL)EBL3051621
System control number (CaPaEBR)ebr10032021
System control number (OCoLC)922952266
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF1416
Item number .W48 2002
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8/48
Edition number 21
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name White, Michael,
Dates associated with a name 1951-
245 12 - TITLE STATEMENT
Title A Short course in international marketing blunders
Medium [electronic resource] :
Remainder of title mistakes made by companies that should have known better /
Statement of responsibility, etc Michael White.
246 30 - VARYING FORM OF TITLE
Title proper/short title International marketing blunders
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Novato, CA :
Name of publisher, distributor, etc World Trade Press,
Date of publication, distribution, etc 2002.
300 ## - PHYSICAL DESCRIPTION
Extent x, 182 p.
490 1# - SERIES STATEMENT
Series statement The Short course in international trade series
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Export marketing.
Topical term or geographic name as entry element International business enterprises
General subdivision Management.
Topical term or geographic name as entry element Business failures.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ProQuest (Firm)
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Short course in international trade series.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=3051621
Public note Click to View
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type E-book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Date last seen Copy number Uniform Resource Identifier Price effective from Koha item type
            IUKL Library IUKL Library 2019-03-06 Access Dunia 2019-03-06 1 https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=3051621 2019-03-06 E-book
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