000 -LEADER |
fixed length control field |
02561nam a22004453i 4500 |
001 - CONTROL NUMBER |
control field |
EBC7025983 |
003 - CONTROL NUMBER IDENTIFIER |
control field |
MiAaPQ |
005 - DATE AND TIME OF LATEST TRANSACTION |
control field |
20221230093447.0 |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION |
fixed length control field |
cr cnu|||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
fixed length control field |
221228s2012 xx o ||||0 spa d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
International Standard Book Number |
9788490296738 |
Qualifying information |
(electronic bk.) |
|
Cancelled/invalid ISBN |
9788490290101 |
035 ## - SYSTEM CONTROL NUMBER |
System control number |
(MiAaPQ)EBC7025983 |
|
System control number |
(Au-PeEL)EBL7025983 |
|
System control number |
(OCoLC)892891988 |
040 ## - CATALOGING SOURCE |
Original cataloging agency |
MiAaPQ |
Language of cataloging |
eng |
Description conventions |
rda |
-- |
pn |
Transcribing agency |
MiAaPQ |
Modifying agency |
MiAaPQ |
100 1# - MAIN ENTRY--PERSONAL NAME |
Personal name |
del Barrio Garc�ia, Salvador. |
245 10 - TITLE STATEMENT |
Title |
Venta Personal : |
Remainder of title |
Una Perspectiva Integrada y Relacional. |
250 ## - EDITION STATEMENT |
Edition statement |
1st ed. |
264 #1 - |
-- |
Barcelona : |
-- |
Editorial UOC, |
-- |
2012. |
|
-- |
{copy}2012. |
300 ## - PHYSICAL DESCRIPTION |
Extent |
1 online resource (312 pages) |
336 ## - |
-- |
text |
-- |
txt |
-- |
rdacontent |
337 ## - |
-- |
computer |
-- |
c |
-- |
rdamedia |
338 ## - |
-- |
online resource |
-- |
cr |
-- |
rdacarrier |
490 1# - SERIES STATEMENT |
Series statement |
Manuales Ser. |
520 ## - SUMMARY, ETC. |
Summary, etc |
Este libro aborda el estudio de la funci�on de ventas en la empresa desde una visi�on integrada y relacional, entendiendo la venta personal como un instrumento de comunicaci�on personal que en coordinaci�on con otras herramientas de comunicaci�on de marketing persigue desarrollar relaciones furct�iferas con los clientes que permitan aportarle valor y generar un beneficio mutuo. En este sentido, se ha planteado el estudio de la funci�on de ventas no s�olo en lo que se refiere a los temas cl�asicos de este asignatura, como el proceso de desarrollo de las distintas fases que componen la venta personal o la direcci�on de equipos de vendedores, sino tambi�en en cuanto a su papel actual dentro del marketing y la comunicaci�on, sobre la base de la gesti�on de relaciones, la integraci�on de los esfuerzos de comunicaci�on y la utilizaci�on de las tecnolog�ias de la informaci�on y la comunicaci�on (TICs). |
588 ## - |
-- |
Description based on publisher supplied metadata and other sources. |
590 ## - LOCAL NOTE (RLIN) |
Local note |
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2022. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
655 #4 - INDEX TERM--GENRE/FORM |
Genre/form data or focus term |
Electronic books. |
700 1# - ADDED ENTRY--PERSONAL NAME |
Personal name |
del Barrio Garc�ia, Salvador. |
|
Personal name |
Canales Ronda, Pedro. |
|
Personal name |
Casta�neda Garc�ia, Jos�e Alberto. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY |
Display text |
Print version: |
Main entry heading |
del Barrio Garc�ia, Salvador |
Title |
Venta Personal |
Place, publisher, and date of publication |
Barcelona : Editorial UOC,c2012 |
International Standard Book Number |
9788490290101 |
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) |
Corporate name or jurisdiction name as entry element |
ProQuest (Firm) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE |
Uniform title |
Manuales Ser. |
856 40 - ELECTRONIC LOCATION AND ACCESS |
Public note |
Click to View |
942 ## - ADDED ENTRY ELEMENTS (KOHA) |
Source of classification or shelving scheme |
|
Koha item type |
E-book |