| 000 -LEADER |
|---|
| fixed length control field |
00771nam a22002652a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
pr1000011016 |
| 003 - CONTROL NUMBER IDENTIFIER |
|---|
| control field |
MY-KjKLI |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20120808113648.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
110308s1996 xx |||||||||||||| ||zxx |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0673991458 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
MY-KjKLI |
| Language of cataloging |
eng |
| Transcribing agency |
MY-KjKLI |
| 050 #0 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HD9980.5.R971 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Zahorik, Anthony J. |
| 9 (RLIN) |
4631 |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Service marketing. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) |
|---|
| Place of publication, distribution, etc |
New York : |
| Name of publisher, distributor, etc |
Harper Collins, |
| Date of publication, distribution, etc |
1996. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
508p., index. ; |
| Dimensions |
cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Service Industries |
| General subdivision |
Marketing. |
| 9 (RLIN) |
4632 |
|
|---|
| Topical term or geographic name as entry element |
Customer Services. |
| 9 (RLIN) |
3918 |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Keiningham, Timothy L. |
| 9 (RLIN) |
4633 |
|
|---|
| Personal name |
Rust, Roland T. |
| 9 (RLIN) |
4634 |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Book |
