EDLP versus hi-lo pricing strategies in retailing : literature review and empirical examinations in the German retail market / Sabine El Husseini.
By: El Husseini, Sabine [author.].
Material type:
BookSeries: Schriften zu Marketing und Management: Band 15.Publisher: Frankfurt am Main : Peter Lang, [2014]Copyright date: �2014Description: 1 online resource (152 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceISBN: 9783653034509 (e-book).Subject(s): Retail trade -- Germany | Pricing -- GermanyGenre/Form: Electronic books.DDC classification: 658.8/16 Online resources: An electronic book accessible through the World Wide Web; click to view
| Item type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
|---|---|---|---|---|---|---|---|---|
E-book
|
IUKL Library | Subscripti | http://site.ebrary.com/lib/kliuc/Doc?id=10860575 | 1 | Available |
Total holds: 0
Includes bibliographical references.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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