Practical web analytics for user experience [electronic resource] : how analytics can help you understand your users / Michael Beasley.
By: Beasley, Michael.
Contributor(s): ebrary, Inc.
Material type: BookPublisher: Amsterdam : Morgan Kaufmann, an imprint of Elsevier, 2013Description: xv, 234 p. : ill. (some col.).Subject(s): Web usage mining | Internet users -- Attitudes | Web site developmentGenre/Form: Electronic books.DDC classification: 006.3 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
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E-book | IUKL Library | Subscripti | http://site.ebrary.com/lib/kliuc/Doc?id=10726033 | 1 | Available |
Includes bibliographical references and index.
pt. 1. Introduction to web analytics -- pt. 2. Learning about users through web analytics -- pt. 3. Advanced topics.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2013. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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