Franchising dreams [electronic resource] : the lure of entrepreneurship in America / Peter M. Birkeland.
By: Birkeland, Peter M.
Contributor(s): ProQuest (Firm).
Material type:
BookPublisher: Chicago : University of Chicago Press, c2002Description: x, 186 p.Subject(s): Franchises (Retail trade) -- United States -- Management | New business enterprises -- United States -- Management | Entrepreneurship -- United States | Franchises (Retail trade) -- United States -- Case studiesGenre/Form: Electronic books.DDC classification: 658.8/708 Online resources: Click to View | Item type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
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E-book
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IUKL Library | Subscripti | https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=515734 | 1 | Available |
Includes bibliographical references and index.
Franchise fundamentals -- King Cleaners -- Sign Masters -- Star Muffler -- Social profile of franchisees -- Networks, alliances, and survival -- Franchisor uncertainties -- Control.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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