Tracking the audience [electronic resource] : the ratings industry from analog to digital / Karen Buzzard.
By: Buzzard, Karen.
Contributor(s): ProQuest (Firm).
Material type:
BookPublisher: New York : Routledge, 2012Description: x, 174 p.Subject(s): Analog electronic systems | Digital electronics | Radio audiences -- United States -- Measurement -- History | Radio programs -- United States -- Rating -- History | Television programs -- United States -- Rating -- History | Television viewers -- United States -- Measurement -- HistoryGenre/Form: Electronic books.Online resources: Click to View
| Item type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
|---|---|---|---|---|---|---|---|---|
E-book
|
IUKL Library | Subscripti | https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=957903 | 1 | Available |
Total holds: 0
Includes bibliographical references and index.
Electronic reproduction. Ann Arbor, MI : ProQuest, 2015. Available via World Wide Web. Access may be limited to ProQuest affiliated libraries.
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