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Look : How a Highly Influential Magazine Helped Define Mid-Twentieth-Century America.

By: Yarrow, Andrew L.
Material type: materialTypeLabelBookPublisher: Havertown : Potomac Books, Incorporated, 2021Copyright date: �2021Edition: 1st ed.Description: 1 online resource (384 pages).Content type: text Media type: computer Carrier type: online resourceISBN: 9781640125117.Subject(s): Look magazine | Popular culture-United States-20th century | United States-Civilization-20th centuryGenre/Form: Electronic books.DDC classification: 051 Online resources: Click to View
Contents:
Cover -- Title Page -- Copyright Page -- Contents -- List of Illustrations -- Preface -- Acknowledgments -- 1. A Forgotten, Misunderstood Magazine That Helped Define America's Golden Era -- 2. In the Beginning -- 3. Look's Thirty-Five Years in Mid-Twentieth-Century America -- 4. The People Who Made Look -- 5. Singing the Praises of Postwar Prosperity -- 6. Anything Is Possible -- 7. Look's Pioneering Role in Covering Civil Rights -- 8. Changing Families, Changing Roles -- 9. Changing Ideas about Women and Men -- 10. Baby Boomers -- 11. When Government and Politicians Were Respected -- 12. Look's "One World" Internationalism -- 13. Covers, Special Features, and Popular Culture -- 14. The End of Look, the Postwar Consensus, and America's Golden Age -- Notes -- Index.
Summary: Andrew L. Yarrow tells the story of Look magazine, one of the greatest mass-circulation publications in American history, and the very different United States in which it existed.
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E-book E-book
https://ebookcentral.proquest.com/lib/kliuc-ebooks/detail.action?docID=6714734 Available
E-book E-book IUKL Library
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Total holds: 0

Cover -- Title Page -- Copyright Page -- Contents -- List of Illustrations -- Preface -- Acknowledgments -- 1. A Forgotten, Misunderstood Magazine That Helped Define America's Golden Era -- 2. In the Beginning -- 3. Look's Thirty-Five Years in Mid-Twentieth-Century America -- 4. The People Who Made Look -- 5. Singing the Praises of Postwar Prosperity -- 6. Anything Is Possible -- 7. Look's Pioneering Role in Covering Civil Rights -- 8. Changing Families, Changing Roles -- 9. Changing Ideas about Women and Men -- 10. Baby Boomers -- 11. When Government and Politicians Were Respected -- 12. Look's "One World" Internationalism -- 13. Covers, Special Features, and Popular Culture -- 14. The End of Look, the Postwar Consensus, and America's Golden Age -- Notes -- Index.

Andrew L. Yarrow tells the story of Look magazine, one of the greatest mass-circulation publications in American history, and the very different United States in which it existed.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2022. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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