Values sell [electronic resource] : transforming purpose into profit through creative sales and distribution strategies / Nadine A. Thompson, Angela E. Soper.
By: Thompson, Nadine A.
Contributor(s): Soper, Angela E | ebrary, Inc.
Material type:
BookSeries: Social venture network series: Publisher: San Francisco : Berrett-Koehler, c2007Edition: 1st ed.Description: xix, 163 p. ; 22 cm.Subject(s): Selling | Physical distribution of goods -- Management | Social responsibility of business | Success in businessGenre/Form: Electronic books.DDC classification: 658.85 Online resources: An electronic book accessible through the World Wide Web; click to view Includes bibliographical references (p. 151) and index.
Establishing a clear and profitable vision -- Defining your market -- Building strong distribution channels -- Empowering your way to success -- Educating your partners -- Creating valuable strategic alliances -- Celebrating achievements -- Do values really sell?.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2009. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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