Managing services marketing : text and readings.
By: Bateson, John E. G.
Material type: BookPublisher: Fort Worth : Dryden Press, 1995Edition: 3rd. ed.Description: 680p., index. ; cm.ISBN: 0030986664.Subject(s): Marketing -- ManagementItem type | Current location | Collection | Call number | Copy number | Status | Date due | Item holds |
---|---|---|---|---|---|---|---|
Book | IUKL Library Open shelves | Purchase | HD9980.5 Bat (Browse shelf) | 1 | Available |
Total holds: 0
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