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Marketing management / Philip Kotler, Kevin Lane Keller

By: Kotler, Philip.
Contributor(s): Keller, Kevin Lane, 1956-.
Material type: materialTypeLabelBookPublisher: Upper Saddle River, N.J. : Prentice Hall, 2012Edition: 14th [ed.].Description: xxii, 657, [127] p. : col. ill. ; 29 cm.ISBN: 9780273753360.Subject(s): Marketing -- Management
List(s) this item appears in: 20150427 MQA MIS | 20190307 MQA CFGS Foundation in Arts (FIA)
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Item type Current location Call number Copy number Status Notes Date due Item holds
Book Book IUKL Library
Open shelves
HF5415.13 Kot (Browse shelf) 1 Available Replacement for book no 7205
Total holds: 0

Includes bibliographical references and index

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