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Basic marketing research - applications to contemporary issues.
by Malhotra, Naresh K. Material type:  Book Publisher: New Jersey : Prentice Hall, 2002Availability: Items available for loan: IUKL Library [Call number: HF5415 Mal] (1). Items available for reference: IUKL Library [Call number: HF5415 Mal] (1).
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Review of marketing research [electronic resource] : Volume 6 / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
 ; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 3 / [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 1 / [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 2 / [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research [electronic resource] : Volume 5 / edited by Naresh K. Malhotra.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M. E. Sharpe, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research [electronic resource] : Volume 4 / edited by Naresh K. Malhotra.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : London : M.E. Sharpe ; Eurospan [distributor], 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Marketing research : An applied orientation Naresh K Malhotra
by Malhotra, Naresh K. Edition: 3rd edMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Upper Saddle River: Prentice Hall, 1999Availability: Items available for loan: IUKL Library [Call number: HF5415.2 Mal] (1).
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Essentials of marketing research : an applied orientation / Malhotra ... [et al.].
by Malhotra, Naresh K. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Frenchs Forest, NSW : Pearson Education Australia, c2004Availability: Items available for loan: IUKL Library [Call number: HF5415 Ess] (1).
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Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford : Emerald Group Publishing Limited, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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Review of marketing research. Volume 6 [electronic resource] / Naresh K. Malhotra, editor.
by Malhotra, Naresh K | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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Relationship marketing re-imagined : marketing's inevitable shift from exchanges to value cocreating relationships / Naresh K. Malhotra, Can Uslay, and Ahmet Bayraktar.
by Malhotra, Naresh K [author.] | Uslay, Can, 1973- [author.] | Bayraktar, Ahmet [author.]. Edition: First edition.Material type: Book; Format:
available online
; Literary form:
Not fiction
; Audience:
Specialized;
Publisher: New York, New York (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2016Online access: Click to View Availability: Items available for loan: IUKL Library (1).
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Marketing research : an applied orientation / Naresh K. Malhotra.
by Malhotra, Naresh K. Edition: 7th ed. Global edition. Publisher: Harlow, England : Pearson , 2020Availability: Items available for loan: IUKL Library [Call number: HF5415.2 Mal] (3). Items available for reference: IUKL Library [Call number: HF5415.2 Mal] (1).
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