IUKL Library

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Building a housewife's paradise [electronic resource] : gender, politics, and American grocery stores in the twentieth century / Tracey Deutsch.

by Deutsch, Tracey | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chapel Hill : University of North Carolina Press, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Come buy, come buy [electronic resource] : shopping and the culture of consumption in Victorian women's writing / Krista Lysack.

by Lysack, Krista | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Athens : Ohio University Press, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Creating the new Egyptian woman [electronic resource] : consumerism, education, and national identity, 1863-1922 / Mona L. Russell.

by Russell, Mona L | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Palgrave Macmillan, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Consuming angels [electronic resource] : advertising and Victorian women / Lori Anne Loeb.

by Loeb, Lori Anne | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Oxford University Press, 1994Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Marketing to women [electronic resource] : how to increase your share of the world's largest market / Marti Barletta.

by Barletta, Marti | ebrary, Inc.

Edition: 2nd ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: [Chicago] : Dearborn Trade Pub., 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Boom [electronic resource] : marketing to the ultimate power consumer--the baby boomer woman / Mary Brown and Carol Orsborn ; foreword by Paco Underhill.

by Brown, Mary, 1959- | Orsborn, Carol | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : American Management Association, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
When ladies go a-thieving [electronic resource] : middle-class shoplifters in the Victorian department store / Elaine S. Abelson.

by Abelson, Elaine S | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Oxford University Press, 1989Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Gender and consumption [electronic resource] : domestic cultures and the commercialisation of everyday life / edited by Emma Casey and Lydia Martens.

by Casey, Emma | Martens, Lydia | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Aldershot, England ; Burlington, VT : Ashgate, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Trillion-dollar moms [electronic resource] : marketing to a new generation of mothers / Maria T. Bailey and Bonnie W. Ulman.

by Bailey, Maria T | Ulman, Bonnie W | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The she spot [electronic resource] : why women are the market for changing the world--and how to reach them / Lisa Witter and Lisa Chen ; foreword by Gary Hirshberg.

by Witter, Lisa | Chen, Lisa, 1973- | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: San Francisco : Berrett-Koehler Publishers, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
How to market to women online [electronic resource] : case studies, tips and tactics.

by MarketingSherpa, Inc | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Portsmouth, R.I. : MarketingSherpa, Inc., 2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Don't think pink [electronic resource] : what really makes women buy--and how to increase your share of this crucial market / Lisa Johnson, Andrea Learned.

by Johnson, Lisa, 1967- | Learned, Andrea | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : AMACOM, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Inside her pretty little head [electronic resource] : a new theory of female motivation and what it means for marketing / Jane Cunningham and Philippa Roberts.

by Cunningham, Jane, 1969- | Roberts, Philippa, 1966- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Cyan, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Marianne in the market [electronic resource] : envisioning consumer society in fin-de-si�ecle France / Lisa Tiersten.

by Tiersten, Lisa, 1959- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Berkeley : University of California Press, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The adman in the parlor [electronic resource] : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.

by Garvey, Ellen Gruber | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Oxford University Press, 1996Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The adman in the parlor [electronic resource] : magazines and the gendering of consumer culture, 1880s to 1910s / Ellen Gruber Garvey.

by Garvey, Ellen Gruber | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Oxford University Press, 1996Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Come buy, come buy [electronic resource] : shopping and the culture of consumption in Victorian women's writing / Krista Lysack.

by Lysack, Krista | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Athens : Ohio University Press, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Consuming modernity [electronic resource] : gendered behaviour and consumerism before the baby boom / edited by Cheryl Krasnick Warsh and Dan Malleck.

by Warsh, Cheryl Lynn Krasnick, 1957- | Malleck, Dan | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Vancouver : UBC Press, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
When ladies go a-thieving [electronic resource] : middle-class shoplifters in the Victorian department store / Elaine S. Abelson.

by Abelson, Elaine S | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Oxford University Press, 1989Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Trillion-dollar moms [electronic resource] : marketing to a new generation of mothers / Maria T. Bailey and Bonnie W. Ulman.

by Bailey, Maria T | Ulman, Bonnie W | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The Library's homepage is at http://library.iukl.edu.my/.