|
|
Consumer boycotts [electronic resource] : effecting change through the marketplace and the media / Monroe Friedman.
by Friedman, Monroe | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York : Routledge, 1999Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer value [electronic resource] : a framework for analysis and research / edited by Morris B. Holbrook.
by Holbrook, Morris B | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; New York : Routledge, 1999Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Advertising [electronic resource] : types, trends and controversies / Evelyn P. Mann, editor.
by Mann, Evelyn P | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York : Nova Science Publishers, c2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Radio active [electronic resource] : advertising and consumer activism, 1935-1947 / Kathy M. Newman.
by Newman, Kathy M. (Kathy Michelle), 1966- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berkeley : University of California Press, 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Extending the food desert debate [electronic resource] / guest editors, Graham Clarke and David Bennison.
by Clarke, Graham | Bennison, David | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
; Audience:
General;
Publisher: [Bradford, England] : Emerald Group Pub., 2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Cinderella dreams [electronic resource] : the allure of the lavish wedding / Cele C. Otnes, Elizabeth H. Pleck.
by Otnes, Cele | Pleck, Elizabeth H. (Elizabeth Hafkin), 1945- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Berkeley : University of California Press, c2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Understanding green consumer behavior [electronic resource] : a qualitative cognitive approach / Sigmund A. Wagner.
by Wagner, Sigmund A, 1966- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; New York : Routledge, 1997Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
The psychology of marketing [electronic resource] : cross-cultural perspectives / Gerhard Raab ... [et al.].
by Raab, Gerhard | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Burlington, VT : Gower, 2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Longer lasting products [electronic resource] : alternatives to the throwaway society / edited by Tim Cooper.
by Cooper, Tim, 1957- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Farnham : Burlington, VT : Gower ; Ashgate, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
The buying brain [electronic resource] : secrets of selling to the subconscious mind / A.K. Pradeep.
by Pradeep, A. K, 1963- | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Hoboken, NJ : Chichester : Wiley ; John Wiley [distributor], c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer behavior [electronic resource] / Rajeev Kumra.
by Kumra, Rajeev | ebrary, Inc. Edition: 1st ed.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Pub. House, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer behavior [electronic resource] / Rajeev Kumra.
by Kumra, Rajeev | ebrary, Inc. Edition: 1st ed.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Mumbai : Himalaya Pub. House, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer behaviour and marketing research [electronic resource] : (text and cases) / Suja R. Nair.
by Nair, Suja R | ebrary, Inc. Edition: Rev. ed.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Mumbai [India] : Himalaya Pub. House, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer psychology [electronic resource] / Cathrine V. Jansson-Boyd.
by Jansson-Boyd, Cathrine V | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Maidenhead : Open University Press, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Consumer empowerment [electronic resource] / guest editor: Len Tui Wright.
by Wright, Len Tiu | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Bradford, England : Emerald Group Publishing, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Resisting McDonaldization [electronic resource] / edited by Barry Smart.
by Smart, Barry | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: London ; Thousand Oaks [Calif.] : Sage, 1999Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Prosperity for all [electronic resource] : consumer activism in an era of globalization / Matthew Hilton.
by Hilton, Matthew | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Ithaca : Cornell University Press, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Emotions, advertising and consumer choice [electronic resource] / Flemming Hansen & Sverre Riis Christensen ; with research assistance by Steen Lundsteen.
by Hansen, Flemming | Christensen, Sverre Riis | ebrary, Inc. Edition: 1st ed.Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: [Denmark] : Copenhagen Business School Press, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Demand system specification and estimation [electronic resource] / Robert A. Pollak, Terence J. Wales.
by Pollak, Robert A, 1938- | Wales, Terence J | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New York : Oxford University Press, 1992Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|
|
|
Shopping [electronic resource] : why we love it and how retailers can create the ultimate customer experience / Pamela N. Danziger.
by Danziger, Pamela N | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Chicago, IL : Kaplan Pub., 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
|