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Consumer behaviour : building marketing strategy. Hawkins, Del I.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 7th ed.Material type: book Book Publisher: Boston : McGraw Hill, 1997Availability: Items available for loan: IUKL Library [Call number: HF5415.33 Haw] (1). Checked out (1).
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Consumer behaviour : building marketing strategy. Hawkins, Del I.

by Hawkins, Del I | Best, Roger J | Coney, Kenneth A.

Edition: 8th ed.Material type: book Book Publisher: Boston : Irwin, 2000Availability: Items available for loan: IUKL Library [Call number: HF5415.33 Haw] (2). Items available for reference: IUKL Library [Call number: HF5415.33 Haw] (1).
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