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How to advertise : what works, what doesn't - and why. Kenneth Roman.

By: Roman, Kenneth.
Contributor(s): Maas, Jane | Nisenholtz, Martin.
Material type: materialTypeLabelBookPublisher: London : Kogan Page, 2003Edition: 3rd ed.Description: xxi, 218 p. ; 24 cm.ISBN: 0749444622; 9780749444624.
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Item type Current location Collection Call number Copy number Status Date due Item holds
Book (red spot) Book (red spot) IUKL Library
Open shelves
Purchase HF5823 Rom (Browse shelf) 1 Not For Loan
Book Book IUKL Library
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Purchase HF5823 Rom (Browse shelf) 2 Available
Total holds: 0

Includes index.

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