Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.
By: West, Douglas C.
Contributor(s): Ford, John B. (John Battice) | Ibrahim, Essam.
Material type:![materialTypeLabel](/opac-tmpl/lib/famfamfam/BK.png)
Item type | Current location | Collection | Call number | Copy number | Status | Date due | Item holds |
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IUKL Library Open shelves | Purchase | HF5415.135 Wes (Browse shelf) | 1 | Not For Loan | ||
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IUKL Library Open shelves | Purchase | HF5415.135 Wes (Browse shelf) | 2 | Available |
Total holds: 0
Includes bibliographical references and index.
Faculty of Creative media & Innovative Technology
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