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Strategic alliances & marketing partnerships [electronic resource] : gaining competitive advantage through collaboration and partnering / Richard Gibbs and Andrew Humphries.

by Gibbs, Richard, 1955- | Humphries, Andrew, 1949- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2009Other title: Strategic alliances and marketing partnerships.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Strategic alliances & marketing partnerships [electronic resource] : gaining competitive advantage through collaboration and partnering / Richard Gibbs and Andrew Humphries.

by Gibbs, Richard, 1955- | Humphries, Andrew, 1949- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2009Other title: Strategic alliances and marketing partnerships.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Strategic alliances & marketing partnerships [electronic resource] : gaining competitive advantage through collaboration and partnering / Richard Gibbs and Andrew Humphries.

by Gibbs, Richard, 1955- | Humphries, Andrew, 1949- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London ; Philadelphia : Kogan Page, 2009Other title: Strategic alliances and marketing partnerships.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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