IUKL Library

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IUKL Library
Kotler, Philip.

Principles of marketing / by Philip Kotler and Gary Armstrong with Marc Oliver Opresnik. - 17th ed. Global edition. - 734 pages : illustrations ; 28 cm

Includes bibliographical references and index.


9781292220178



HF5415 / K636 2018
The Library's homepage is at http://library.iukl.edu.my/.