IUKL Library

Brand aid (Record no. 206066)

000 -LEADER
fixed length control field 02077nam a2200433 a 4500
001 - CONTROL NUMBER
control field ebr10461002
003 - CONTROL NUMBER IDENTIFIER
control field CaPaEBR
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cn|||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 101021s2011 mnua sb 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
Canceled/invalid LC control number 2010044990
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Cancelled/invalid ISBN 9780816665457 (hc : alk. paper)
Cancelled/invalid ISBN 9780816665464 (pb : alk. paper)
Cancelled/invalid ISBN 9780816676675 (e-book)
040 ## - CATALOGING SOURCE
Original cataloging agency CaPaEBR
Transcribing agency CaPaEBR
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)713022627
043 ## - GEOGRAPHIC AREA CODE
Geographic area code d------
050 14 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HC60
Item number .R482 2011eb
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 361.2/6
Edition number 22
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Richey, Lisa Ann.
245 10 - TITLE STATEMENT
Title Brand aid
Medium [electronic resource] :
Remainder of title shopping well to save the world /
Statement of responsibility, etc Lisa Ann Richey and Stefano Ponte.
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc Minneapolis [Minn.] :
Name of publisher, distributor, etc University of Minnesota Press,
Date of publication, distribution, etc c2011.
300 ## - PHYSICAL DESCRIPTION
Extent xv, 253 p. :
Other physical details ill.
500 ## - GENERAL NOTE
General note "A Quadrant Book."
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc Includes bibliographical references and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Introduction: RED and the reinvention of international aid -- Band aid to brand aid: celebrity experts and expert celebrities -- The rock man's burden: fair vanity and virtual salvation -- Saving Africa: AIDS and the rebranding of aid -- Hard commerce: corporate social responsibility for distant others -- Doing good by shopping well: the rise of "causumer" culture -- Conclusion: celebrities, consumers, and everyone else.
533 ## - REPRODUCTION NOTE
Type of reproduction Electronic reproduction.
Place of reproduction Palo Alto, Calif. :
Agency responsible for reproduction ebrary,
Date of reproduction 2011.
Note about reproduction Available via World Wide Web.
-- Access may be limited to ebrary affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Economic assistance
Geographic subdivision Developing countries.
Topical term or geographic name as entry element Celebrities
General subdivision Political activity.
Topical term or geographic name as entry element Social entrepreneurship.
Topical term or geographic name as entry element Social responsibility of business.
Topical term or geographic name as entry element Branding (Marketing)
General subdivision Social aspects.
Topical term or geographic name as entry element Consumption (Economics)
General subdivision Social aspects.
655 #7 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
Source of term local
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Ponte, Stefano.
710 2# - ADDED ENTRY--CORPORATE NAME
Corporate name or jurisdiction name as entry element ebrary, Inc.
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier http://site.ebrary.com/lib/kliuc/Doc?id=10461002
Public note An electronic book accessible through the World Wide Web; click to view
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type E-book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Date acquired Source of acquisition Date last seen Copy number Uniform Resource Identifier Price effective from Koha item type
            IUKL Library IUKL Library 2016-01-13 Access Dunia 2016-01-13 1 http://site.ebrary.com/lib/kliuc/Doc?id=10461002 2016-01-13 E-book
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