Customer satisfaction research management : a comprehensive guide to integrating customer loyalty and satisfaction metrics in the management of complex organizations / Derek R. Allen.
By: Allen, Danica R [author.].
Contributor(s): American Society for Quality.
Material type: BookPublisher: Milwaukee, Wisconsin : ASQ Quality Press, 2004Copyright date: �2004Description: 1 online resource (264 pages) : illustrations.Content type: text Media type: computer Carrier type: online resourceSubject(s): Consumer satisfaction -- Research | Customer loyalty -- Research | Customer services -- Quality control -- Research | Customer services -- Management -- Research | Marketing research -- ManagementGenre/Form: Electronic books.DDC classification: 658.8/343 Online resources: An electronic book accessible through the World Wide Web; click to viewItem type | Current location | Collection | Call number | URL | Copy number | Status | Date due | Item holds |
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E-book | IUKL Library | Subscripti | http://site.ebrary.com/lib/kliuc/Doc?id=10898773 | 1 | Available |
Total holds: 0
Includes bibliographical references and index.
Description based on print version record.
Electronic reproduction. Palo Alto, Calif. : ebrary, 2014. Available via World Wide Web. Access may be limited to ebrary affiliated libraries.
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