IUKL Library

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Review of marketing research [electronic resource] : Volume 6 / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Review of marketing research. Vol. 3 / [electronic resource] / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Review of marketing research. Vol. 1 / [electronic resource] / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, 2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Review of marketing research. Vol. 2 / [electronic resource] / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, 2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Review of marketing research [electronic resource] : Volume 5 / edited by Naresh K. Malhotra.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M. E. Sharpe, 2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Review of marketing research [electronic resource] : Volume 4 / edited by Naresh K. Malhotra.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : London : M.E. Sharpe ; Eurospan [distributor], 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Review of marketing research [electronic resource] / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford : Emerald Group Publishing Limited, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Toward a better understanding of the role of value in markets and marketing [electronic resource] / edited by Stephen L. Vargo, Robert F. Lusch.

by Vargo, Stephen L | Lusch, Robert F | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bingley, U.K. : Emerald, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Review of marketing research. Volume 6 [electronic resource] / Naresh K. Malhotra, editor.

by Malhotra, Naresh K | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Brand meaning management / edited by Deborah J. MacInnis, C. Whan Park ; contributors, Megha Agarwal [and twenty-five others].

by MacInnis, Deborah J [editor.] | Park, C. Whan [editor.] | Agarwal, Megha, 1982- [contributor.].

Edition: First edition.Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Bingley, England : Emerald, 2015Copyright date: �2015Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The Library's homepage is at http://library.iukl.edu.my/.