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Strategic advertising management.
by Percy, Larry. Material type:  Book Publisher: Oxford : Oxford University Press, 2001Availability: Items available for loan: IUKL Library [Call number: HF5823 Per] (1). Items available for reference: IUKL Library [Call number: HF5823 Per] (1).
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Consumer behaviour and advertising management [electronic resource] / Matin Khan.
by Khan, Matin A | ebrary, Inc. Material type: Book; Format:
electronic
available online
 ; Literary form:
Not fiction
Publisher: New Delhi : New Age International (P) Ltd., Publishers, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Advertising account planning [electronic resource] : a practical guide / Larry D. Kelley and Donald W. Jugenheimer.
by Kelley, Larry D, 1955- | Jugenheimer, Donald W | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Nature of contents:  ; Literary form:
Not fiction
Publisher: Armonk, N.Y. : M.E. Sharpe, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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A master class in brand planning [electronic resource] : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin.
by King, Stephen, 1931-2006 | Lannon, Judie | Baskin, Merry | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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Consumer behaviour and advertising management [electronic resource] / Matin Khan.
by Khan, Matin A | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: New Delhi : New Age International (P) Ltd., Publishers, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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A master class in brand planning [electronic resource] : the timeless works of Stephen King / edited by Judie Lannon, Merry Baskin.
by King, Stephen, 1931-2006 | Lannon, Judie | Baskin, Merry | ebrary, Inc. Material type: Book; Format:
electronic
available online
; Literary form:
Not fiction
Publisher: Chichester, West Sussex, England ; Hoboken, NJ : John Wiley & Sons, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
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Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott.
by Percy, Larry | Elliott, Richard H. Edition: fourth edition Publisher: Oxford : Oxford University Press, 2012Availability: Items available for loan: IUKL Library [Call number: HF5438.5 Per] (1). Items available for reference: IUKL Library [Call number: HF5438.5 Per] (1).
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Strategic advertising management / Larry Percy, Richard Rosenbaum-Elliott.
by Percy, Larry [author] | Elliott, Richard H [author]. Edition: Fifth EditionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Oxford, United Kingdom : Oxford University Press, [2016]Availability: Items available for loan: IUKL Library [Call number: HF5438.5 Per] (1). Items available for reference: IUKL Library [Call number: HF5438.5 Per] (1).
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