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Consumer behaviour : building marketing strategy. Hawkins, Del I.
by Hawkins, Del I | Best, Roger J | Coney, Kenneth A. Edition: 7th ed.Material type: Book Publisher: Boston : McGraw Hill, 1997Availability: Items available for loan: IUKL Library [Call number: HF5415.33 Haw] (1). Checked out (1).
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Consumer behaviour / Leon G. Schiffman, Leslie Lazar Kanuk.
by Schiffman, Leon G | Kanuk, Leslie Lazar. Edition: 6th ed.Material type: Book Publisher: New Jersey : Prentice Hall, 1997Availability: Items available for loan: IUKL Library [Call number: HF5415.32 SCH] (2).
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The laws of choice : predicting customer behavior. Eric Marder
by Marder, Eric. Material type: Book Publisher: New York : Free Press, ©1997Availability: Items available for loan: IUKL Library [Call number: HF5415.3 Mar] (1).
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Consumer behaviour.
by Mowen, John C. Material type: Book Publisher: New Jersey : Prentice Hall, 1995Availability: Items available for loan: IUKL Library [Call number: HF5415.32 Mow] (1).
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Consumer behaviour and marketing strategy.
by Olson, Jerry C | Peter, J. Paul. Material type: Book Publisher: Boston : McGraw Hill, 1999Availability: Items available for loan: IUKL Library [Call number: HF5415.3 Ols] (1).
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Consumer behaviour : building marketing strategy. Hawkins, Del I.
by Hawkins, Del I | Best, Roger J | Coney, Kenneth A. Edition: 8th ed.Material type: Book Publisher: Boston : Irwin, 2000Availability: Items available for loan: IUKL Library [Call number: HF5415.33 Haw] (2). Items available for reference: IUKL Library [Call number: HF5415.33 Haw] (1).
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Mengendali aduan pelanggan : mengubah cabaran kepada peluang / Jennifer Denham; penterjemah Mohd. Rizal Saidin.
by Denham, Jennifer | [Mohd. Rizal Saidin.]. Material type: Book Publisher: Kuala Lumpur : Prentice Hall, 2003Availability: Items available for loan: IUKL Library [Call number: HB31 Den] (1).
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Consumer behavior : building marketing strategy. Del I. Hawkins.
by Hawkins, Del I. Edition: 9th ed.Material type: Book Publisher: Singapore : Irwin, 2004Availability: Items available for reference: IUKL Library [Call number: HF5415.33 Haw] (1).
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Consumer behavior & marketing strategy.
by Peter, J.Paul. Edition: 7th ed.Material type: Book Publisher: Boston : McGraw Hill, 2005Availability: Items available for reference: IUKL Library [Call number: HF5415.3 Pet] (1).
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Consumer Behavior : Building Marketing Strategy. Del I. Hawkins.
by Hawkins, Del I. Edition: 12th ed. Publisher: New York : McGraw Hill Higher Education, 2012Availability: Items available for loan: IUKL Library [Call number: HF5415.33 Haw] (2). Items available for reference: IUKL Library [Call number: HF5415.33 Haw] (4).
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Consumer Behavior. Leon G. Schiffman, Leslie Lazar Kanuk ; in collaboration with Joseph Wisenblit.
by Leon G. Schiffman | Kanuk, Leslie Lazar | Wisenblit, Joseph. Edition: 10th ed. Publisher: Upper Saddle River, N.J. : Pearson Education/Prentice Hall, 2010Availability: Items available for loan: IUKL Library [Call number: HF5415.3 Sch] (2). Items available for reference: IUKL Library [Call number: HF5415.3 Sch] (1).
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Web systems design and online consumer behavior / edited by Yuan Gao
by Yuan Gao. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Hershey P.A. : Idea Group Pub., c2005Availability: Items available for reference: IUKL Library [Call number: TK5105.888 WEB] (1).
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Predictably irrational :
the hidden forces that shape our decisions / Dan Ariely.
by Ariely, Dan. Edition: 1st ed.Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: New York, NY : Harper, c2008Availability: Items available for loan: IUKL Library [Call number: HB74 Ari] (1).
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Mediating role of perceived shopping quality and experiental value in shaping consumer behavior in the store environment.
by Zeeshan, Muhammad. Publisher: Kajang: Infrastructure University Kuala Lumpur, 2015Dissertation note: Dissertation--Infrastructure University Kuala Lumpur, 2015
Availability: Items available for reference: IUKL Library [Call number: YHF 6 2015 001] (2).
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Consumer behavior: buying, having, and being / Michael R. Solomon
by Solomon, Michael R. Edition: Ninth editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston: Pearson, 2011Availability: Items available for loan: IUKL Library [Call number: HF5415.32 Sol] (1).
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Consumer behavior : buying, having, and being / Mike R. Solomon
by Solomon, Michael R. Edition: ninth editionMaterial type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Boston : Pearson, 2011Availability: Items available for loan: IUKL Library [Call number: HF5415.32 Sol] (1).
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Consumer behavior/ Roger D. Blackwell, Paul W. Miniard, James F. Engel ; adapted by Pai Di-ching, Norjaya Mohd. Yasin, Wan Jooria Hood
by Blackwell, Roger D | Miniard, Paul W | Engel, James F. Material type: Book; Format:
print
; Literary form:
Not fiction
Publisher: Singapore: Cengage Learning Asia, c 2012Availability: Items available for loan: IUKL Library [Call number: HF5415.32 Bla] (1).
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