IUKL Library

Your search returned 203 results. Subscribe to this search

Not what you expected? Check for suggestions
|
Strategic marketing : creating competitive advantage / Douglas West, John Ford, and Essam Ibrahim.

by West, Douglas C | Ford, John B. (John Battice), 1949- | Ibrahim, Essam.

Edition: 2nd ed.Material type: book Book; Format: print ; Literary form: Not fiction Publisher: Oxford ; New York : Oxford University Press, 2010Availability: Items available for loan: IUKL Library [Call number: HF5415.135 Wes] (1). Items available for reference: IUKL Library [Call number: HF5415.135 Wes] (1).
Place hold Log in to add tags. Add to cart
Get the word out [electronic resource] : Entrepreneur magazine's 98 marketing tips for promoting your business / by Rieva Lesonsky and Leann Anderson.

by Lesonsky, Rieva | Anderson, Leann | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, Calif. : Entreprenuer Media, c2001Other title: 98 marketing tips | Ninety eight marketing tips | Marketing tips.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Get the word out [electronic resource] : Entrepreneur magazine's 98 marketing tips for promoting your business / by Rieva Lesonsky and Leann Anderson.

by Lesonsky, Rieva | Anderson, Leann | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, Calif. : Entreprenuer Media, c2001Other title: 98 marketing tips | Ninety eight marketing tips | Marketing tips.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Grow right [electronic resource] : Entrepreneur magazine's 102 marketing tips for growing businesses / by Rieva Lesonsky and Leann Anderson.

by Lesonsky, Rieva | Anderson, Leann | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, Calif. : Entreprenuer Media, c2001Other title: 102 marketing tips | One hundred two marketing tips | Marketing tips.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Start right [electronic resource] : Entrepreneur magazine's 103 start-up marketing tips / by Rieva Lesonsky and Leann Anderson.

by Lesonsky, Rieva | Anderson, Leann | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, Calif. : Entreprenuer Media, c2001Other title: 103 start-up marketing tips | One hundred three start-up marketing tips | Marketing tips.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Strategic success [electronic resource] : advanced marketing tips / by Rieva Lesonsky.

by Lesonsky, Rieva | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, Calif. : Entreprenuer, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Entrepreneur magazine's 103 start-up marketing tips [electronic resource] / by Rieva Lesonsky.

by Lesonsky, Rieva | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Irvine, CA : Entreprenuer Media, 2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Technology and market structure [electronic resource] : theory and history / John Sutton.

by Sutton, John, 1948- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Cambridge, Mass : The MIT Press, c1998Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The manager's guide to competitive marketing strategies, third edition [electronic resource] / Norton Paley.

by Paley, Norton | ebrary, Inc.

Edition: 3rd ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Thorogood, c2005Other title: Competitive marketing strategies.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Tactical transparency [electronic resource] : how leaders can leverage social media to maximize value and build their brand / Shel Holtz, John C. Havens ; foreword by Lynne D. Johnson.

by Holtz, Shel | Havens, John C | International Association of Business Communicators | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Salesforce CRM admin cookbook [electronic resource] / Paul Goodey.

by Goodey, Paul | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Birmingham, UK : Packt Publishing, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Salesforce CRM [electronic resource] : the definitive admin handbook / Paul Goodey.

by Goodey, Paul | ebrary, Inc.

Edition: 2nd ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Birmingham, UK : Packt Pub., 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Brand management [electronic resource] / guest editors: Leslie de Chematony ... [et. al.].

by De Chernatony, L. (Leslie) | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford : Emerald, 2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The development of marketing management [electronic resource] : the case of the USA, c. 1910-1940 / Kazuo Usui.

by Usui, Kazuo, 1953- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Aldershot, England ; Burlington, VT : Ashgate, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Excel for marketing managers [electronic resource] / Ivana Taylor and Bill Jelen.

by Taylor, Ivana | Jelen, Bill | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Uniontown, Ohio : Holy Macro! Books, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
What the new breed of CMOs know that you don't [electronic resource] / MaryLee Sachs.

by Sachs, MaryLee | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Farnham, England ; Burlington, Vt. : Gower, c2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
How contemporary publishers reach out to their customers : transition from B2B to B2C marketing in the publishing industry / Kim Maya Sutton.

by Sutton, Kim Maya [author.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Hamburg : Diplomica Verlag, 2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Marketing in the participation age [electronic resource] : a guide to motivating people to join, share, take part, connect, and engage / Daina Middleton.

by Middleton, Daina | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The marketing performance blueprint : strategies and technologies to build and measure business success / Paul Roetzer.

by Roetzer, Paul, 1978- [author.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, 2014Copyright date: �2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Contemporary issues in marketing management [electronic resource] / Norazah Mohd Suki and Norbayah Mohd Suki, editors.

by Suki, Norazah Mohd | Suki, Norbayah Mohd | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : Nova Science Publishers, Inc., c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The Library's homepage is at http://library.iukl.edu.my/.