IUKL Library

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IMC, the next generation [electronic resource] : five steps for delivering value and measuring returns using marketing communication / by Don E. Schultz, Heidi F. Schultz.

by Schultz, Don E | Schultz, Heidi F | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2004Other title: Integrated marketing communication, the next generation.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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More than a pink Cadillac [electronic resource] / Jim Underwood.

by Underwood, Jim, 1941- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2003Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Software rules [electronic resource] : how the next generation of technology tools will increase strategic effectiveness - and create competitive advantage / Mark J. Barrenechea.

by Barrenechea, Mark J | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : McGraw-Hill, c2002Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Tactical transparency [electronic resource] : how leaders can leverage social media to maximize value and build their brand / Shel Holtz, John C. Havens ; foreword by Lynne D. Johnson.

by Holtz, Shel | Havens, John C | International Association of Business Communicators | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: San Francisco, CA : Jossey-Bass, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The girls' guide to building a million-dollar business [electronic resource] / Susan Wilson Solovic.

by Solovic, Susan Wilson | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : AMACOM Books, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Check your English vocabulary for business and administration [electronic resource] / Rawdon Wyatt.

by Wyatt, Rawdon | ebrary, Inc.

Edition: 4th ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : A & C Black, 2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The linked photographers' guide to online marketing and social media [electronic resource] / Lindsay Adler and Rosh Sillars.

by Adler, Lindsay | Sillars, Rosh | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Boston, Mass. : Course Technology, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Doing business 2009 [electronic resource] : comparing regulation in 181 economies.

by World Bank | International Finance Corporation | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Washington, D.C. : [Basingstoke : World Bank ; Distributed by Palgrave], c2008Other title: Comparing regulation in 181 economies | Comparing regulation in one hundred eighty-one economies.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Corporate cultures and global brands [electronic resource] / edited by Albrecht Rothacher.

by Rothacher, Albrecht | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hackensack, New Jersey : World Scientific Pub., c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
China's industrial state-owned enterprises between profitability and bankruptcy [electronic resource] / Carsten A. Holz.

by Holz, Carsten | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Singapore ; Hong Kong : World Scientific, c2003Other title: Guo you qi ye gai ge.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Guidebook for supporting decision making under uncertainties [electronic resource] : today's managers, tomorrow's business / Ettore Piccirillo, Massimo G. Noro.

by Piccirillo, Ettore | Noro, Massimo G | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hackensack, NJ : World Scientific, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The allianced enterprise [electronic resource] : global strategies for corporate collaboration / edited by Ard-Pieter de Man, Geert Duysters, Ash Vasudevan.

by Man, Adrianus Pieter de, 1967- | Duysters, Geert, 1966- | Vasudevan, Ash | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : River Edge, N.J. : Imperial College Press ; distributed by World Scientific Pub. Co., c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Social interaction and organisational change [electronic resource] : Aston perspectives on innovation networks / editors, Oswald Jones, Steve Conway & Fred Steward.

by Conway, Steve | Jones, Oswald | Steward, Fred | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Singapore ; River Edge, NJ : ICP ; Distributed by World Scientific, c2001Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Building innovation capability in organizations [electronic resource] : an international cross-case perspective / by Mil�e Terziovski.

by Terziovski, Mil�e | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Singapore ; Hackensack, NJ : Imperial College Press ; Distributed by World Scientific, c2007Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The job survival instruction book [electronic resource] : 400-plus tips, tricks, and techniques to stay employed / by Karin Ireland.

by Ireland, Karin | ebrary, Inc.

Edition: 3rd ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Boston : Course Technology/Cengage Learning, c2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Going south [electronic resource] : an inside look at corruption and greed, and the power of the Health South message board / William Cast.

by Cast, William | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago, Ill. : Dearborn Trade Pub., c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
International production networks in Asia [electronic resource] : rivalry or riches? / edited by Michael Borrus, Dieter Ernst, and Stephan Haggard.

by Borrus, Michael | Ernst, Dieter, 1942- | Haggard, Stephan | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : New York : Routledge, 2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Guide to business information on Russia, the NIS and the Baltic States [electronic resource] / Tania Konn.

by Konn, Tania | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Aslib/IMI, c2000Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
Guide to business information on Central and Eastern Europe [electronic resource] / Tania Konn.

by Konn, Tania | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: London : Aslib/IMI, c2000Other title: Business information on Central and Eastern Europe.Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
The Korean economic system [electronic resource] : governments, big business and financial institutions / Jae-Seung Shim and Moosung Lee.

by Shim, Jae-Seung | Lee, Moosung | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Aldershot, England ; Burlington, VT : Ashgate, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: No items available
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