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		Strategic brand management building , measuring and managing equity. by Keller, Kevin Lane. Edition: 2nd.Material type: Book Publisher: [s.l.] : Prentice Hall, 2003Availability: Items available for loan: IUKL Library [Call number: HD69 Kel] (1). Lists: 20190527 MQA FBIHS Master in Communication . Place hold Log in to add tags. Add to cart (remove)
		A framework for marketing management. Philip Kotler. by Kotler, Philip \| Keller, Kevin Lane. Edition: 5th ed. Publisher: Boston : Prentice Hall, ©2012Availability: Items available for loan: IUKL Library [Call number: HF5415 Kot] (1). Items available for reference: IUKL Library [Call number: HF5415 Kot] (1). Place hold Add to cart (remove)
		Best practice cases in branding lessons from the world's strongest brands Kevin Lane Keller by Keller , Kevin Lane. Edition: 3rd ed Material type: Book; Format: print ; Literary form: Not fiction Publisher: Upper Saddle River, NJ : Pearson/Prentice-Hall, 2008Availability: Items available for reference: IUKL Library [Call number: HD69 KEL] (1). Lists: 20150427 MQA MIS , 20190527 MQA FBIHS Master in Communication . Add to cart (remove)

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