IUKL Library

Your search returned 245 results. Subscribe to this search

Not what you expected? Check for suggestions
|
Social media marketing [electronic resource] : the next generation of business engagement / Dave Evans; with Jake McKee.

by Evans, Dave, 1956- | McKee, Jake | ebrary, Inc.

Edition: 1st ed.Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, NJ : Wiley Technology Pub., c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Place hold Log in to add tags. Add to cart
Statistical methods in customer relationship management [electronic resource] / V. Kumar, J. Andrew Petersen.

by Kumar, V, 1957- | Petersen, J. Andrew | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, 2012Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Romancing the brand : how brands create strong, intimate relationships with customers / Tim Halloran ; cover design by Adrian Morgan.

by Halloran, Tim, 1969- | Morgan, Adrian.

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: San Francisco, California : Jossey-Bass, 2014Copyright date: �2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The innovative sale / Mark Donnolo.

by Donnolo, Mark.

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: New York : American Management Association, [2014]Copyright date: �2014Other title: Innovative sale : unleash your creativity for better customer solutions and extraordinary results.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Oracle Siebel CRM 8 developer's handbook [electronic resource] : a practical guide to configuring, automating, and extending Siebel CRM applications / Alexander Hansal.

by Hansal, Alexander | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Birmingham, U.K. : Packt Enterprise, 2011Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Citizen marketers [electronic resource] : when people are the message / Ben McConnell and Jackie Huba.

by McConnell, Ben | Huba, Jackie | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Chicago, IL : Kaplan Pub., c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Connected CRM : implementing a big-data-driven, customer-centric business strategy / David Williams.

by Williams, David, 1963-.

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Hoboken, New Jersey : Wiley, 2014Copyright date: �2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Customer loyalty, retention, and customer relationship management [electronic resource].

by ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford, England : Emerald Group Publishing, c2006Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Customer relationship management [electronic resource] : an Emerald guide.

by ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford, England : Emerald Group Publishing, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The co-creation paradigm / Venkat Ramaswamy and Kerimcan Ozcan.

by Ramaswamy, Venkatram [author.] | Ozcan, Kerimcan, 1971- [author.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Stanford, California : Stanford University Press, 2014Copyright date: �2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Clients first [electronic resource] : the two word miracle / Joseph Callaway, JoAnn Callaway.

by Callaway, Joseph, 1943- | Callaway, JoAnn, 1944- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, 2012, c2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Handbook of strategic account management : a comprehensive resource / Diana Woodburn and Kevin Wilson ; Cylinder, cover design.

by Woodburn, Diana [author.] | Wilson, Kevin, 1947- [author.] | Cylinder [cover designer.].

Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Chichester, England : Wiley, 2014Copyright date: �2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Citizen relationship management [electronic resource] : a study of CRM in government / Alexander Schellong.

by Schellong, Alexander | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Frankfurt am Main : Lang, c2008Dissertation note: Thesis (doctoral)--Universit�at Frankfurt (Main), 2008. Other title: Citizen relationship management, a study of customer relationship management in government.Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Handbook of brand relationships [electronic resource] / Deborah J. MacInnis, C. Whan Park, Joseph W. Priester, editors.

by MacInnis, Deborah J | Park, C. Whan | Priester, Joseph W | Society for Consumer Psychology | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Armonk, N.Y. : M.E. Sharpe, c2009Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The experience effect [electronic resource] : engage your customers with a consistent and memorable brand experience / Jim Joseph.

by Joseph, Jim, 1963- | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: New York : AMACOM, c2010Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Anticipate [electronic resource] : know what your customers want before they do / Bill Thomas, Jeff Tobe.

by Thomas, Bill, 1955- | Tobe, Jeff | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : John Wiley & Sons, 2013Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Salesforce.com for dummies / by Liz Kao and Matt Kaufman.

by Kao, Liz [author.] | Kaufman, Matt [author.].

Edition: Fifth edition.Material type: book Book; Format: available online remote; Literary form: Not fiction Publisher: Indianapolis, IN : John Wiley and Sons, 2014Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Service recovery and service continuity [electronic resource] / guest editors Steve Baron, Kim Harris and Dominic Elliott.

by Baron, Steve | Elliott, Dominic | Harris, Kim | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Bradford, England : Emerald Group Publishing, c2005Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
Customer relationship management [electronic resource] : a global perspective / by Gerhard Raab ... [et al.].

by Raab, Gerhard | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Aldershot, Hampshire, England ; Burlington, VT : Gower, c2008Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
CRM unplugged [electronic resource] : releasing CRM's strategic value / Philip Bligh, Douglas Turk.

by Bligh, Philip | Turk, Douglas | ebrary, Inc.

Material type: book Book; Format: electronic available online remote; Literary form: Not fiction Publisher: Hoboken, N.J. : Wiley, c2004Online access: An electronic book accessible through the World Wide Web; click to view Availability: Items available for loan: IUKL Library (1).
The Library's homepage is at http://library.iukl.edu.my/.